Jamieson Corporate Finance (“Jamieson”), the global management advisory firm, announces the completion of the sale of United Biscuits, a leading international manufacturer of biscuits, from Blackstone and PAI Partners to Yildiz Holding, the Turkish food manufacturer.
United Biscuits is a leading manufacturer and marketer of biscuits in the UK and second largest in the Netherlands, France, Belgium and Ireland. It owns and operates 16 manufacturing facilities of which seven are in the UK. The transaction, for an undisclosed fee, was completed on 12 November 2014.
The Jamieson team was led by Ian Jamieson and Jonny Jones with support from Ross Wheeler. Jamieson advised Martin Glenn, CEO of United Biscuits, and his management team on the transaction.
“Having worked with Jamieson previously I knew that they would provide excellent support during the transaction. However the results from working with them on this occasion really have demonstrated the significant value they can help Management teams achieve with thorough well planned advice. Jamieson’s team balances strong commercial advocacy of what is right for Management based on their deep knowledge of the market and the practices within it.”
“This is an excellent result and a fantastic transaction for the management team. At Jamieson, we take pride in our ability to implement and execute robust strategies to support management teams throughout the deal process.”
United Biscuits manufactures and markets a wide range of products in the UK and Continental Europe that are household names in their respective markets. Among United Biscuit’s popular brand names are McVitie’s, Penguin, go ahead!, McVitie’s Jaffa Cakes, Jacob’s, Jacob’s Cream Crackers, Twiglets, Mini Cheddars and Carr's in the UK, and BN, Delacre, Verkade and Sultana in Continental Europe.