Launch of revolutionary black cab app

02/12/2015

Devised by a London cabbie – Designed for the digital world

cab:app, the revolutionary national black cab hailing app, has formally launched today.  The app is designed for iOS and Android users and, since its soft launch and testing, has already generated over £11 million of gross revenue from 360,000 transactions paid to the 9,200 professional taxi drivers. 

At launch, cab:app is the only mobile booking and payment app which connects passengers in over 90 locations with black cabs across the UK and licensed taxis in Ireland – a number set to increase swiftly.

cab:app’s key features for passengers are:

  • Ability to pay using cash, all major debit/credit cards, PayPal and contactless/Apple Pay and chip and PIN enabled
  • Cab:miles collected on every journey, redeemable against journeys or can be donated to charity
  • Ability to pre-book
  • Fixed price journeys over eight miles
  • Security of tracking and sharing journey details
  • Disability friendly (black cabs are the only ones that are 100% disabled-friendly)
  • Emailed receipts
  • Special notes for driver assistance
  • Licensed, knowledgeable drivers

cab:app has selected the following charities as its initial partners to whom cab:miles can be donated:

  • Action for Children
  • Barnardo’s
  • Irish Motor Neuron Disease Association
  • LauraLynn Children’s Hospice
  • Penny for London,
  • Target Ovarian Cancer

Commenting on the creation of cab:app, co-founder Peter Schive, said:

“cab:app draws on the heritage and expertise of the Black Cab industry and translates it for the digital world.  It connects communities through a business model that is driven by rewards where drivers, passengers and charities all share in its success. 

“Cabs are integral to the transport infrastructure, connecting the community with road, rail and air. Cab:app ensures the public can now enjoy the convenience, safety and accessibility associated with the iconic black cab from one national app. 

“Black Cabbies offer unparalleled local knowledge and service with the assurance that passengers are getting a fully licensed, vetted and insured cab that can use bus lanes and take the most direct route.”

The founders of cab:app are:  Peter Schive, a London cabbie, inventor and co-owner together with his founding partners Derek Stewart, technology investor and ex senior executive at BNY Mellon, and Jane Van Aken, ex healthcare professional, have been collaborating with leading technology, media and payment partners to create cab:app.

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